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Showing posts from July, 2020

Want to Boost E-commerce Sales? Revamp Your Website the Right Way

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With people turning towards digital media, the e-commerce sector is beaming with new opportunities. Moreover, the Covid-19 induced lockdown has proved the indispensability of e-commerce stores and online shopping. And, if statistics are to be believed, worldwide e-commerce sales can be expected to touch $4.5 Trillion by 2021 (Shopify.com). So, is your business ready to be a part of this major boom?  Now, simply having an e-commerce website will not serve any purpose if you are not optimizing it to achieve the best standards. With the latest website designs trending in the market, you may even have to revamp your existing website to incorporate the crucial elements. Needless to say, to stay ahead of the curve, you need services of  e-commerce website design in Dubai .  Being aware of the best practices, the experts can turn your website into a selling machine.  Although we wouldn’t go to the extent of declaring brick and mortar shops as dead, these are certainly losing their r

How to Conduct a Social Media Audit? A Quick Guide for You

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Billions of users are unleashing social media for marketing their businesses today. Moreover, with the algorithm of social media changing so frequently, you have to go above and beyond to keep your social media marketing strategy on the right track. If you want to be on brand, you have to keep working on your social media strategy. In this context, performing a social media audit can be of maximum help. Now, the term ‘auditing’ might sound confusing and intimidating. But that need not be so if you have hired the help of a  social media marketing company .  Being aware of all the metrics, professional marketers know how to check the performance of your social media accounts on different channels. By gathering data and analyzing performance, the experts can tell if your current social media strategy is in line with your business goals.  Important Steps for Performing a Social Media Audit Tracking all profiles – An extensive internet search is desirable to locate all pr